Updated October 3, 2026

Cards for Wildberries and Ozon with AI

A card comes together the same way everywhere — photo, infographic, text — but each platform needs it adjusted to fit. Image sizes, photo count, background requirements and content formats differ between Wildberries and Ozon. AI makes the reassembly easy: one set of materials adapts to both platforms without reshooting the product.

How the platforms differ

• Aspect ratio. Both platforms are vertical now, 3:4 — Ozon moved to that format from square. Where they diverge is the minimum resolution: WB accepts from 700×933, Ozon requires 900×1200 for clothing and footwear.
• Number of images. The platforms allow different limits on photos and slides — plan your infographic around the available slots.
• Rich content. Ozon has Rich Content, Wildberries has its own blocks; each needs separate images and slide order.
• Background and on-image text. Requirements for a clean background and how much text is allowed on an image differ between platforms — check the current rules.

Exact pixel limits change over time, so keep the platforms' official requirements handy. One principle stays constant: prepare materials at high resolution, so cropping for any format doesn't lose quality.

Generate a background for the format you need — vertical for WB or square for Ozon:

One set of materials, two platforms

Shoot or generate the product once at a large size, then ask the AI to rebuild the shot and infographic for each aspect ratio. That way you don't duplicate work and keep a consistent card style across both platforms.

Don't forget accuracy

Wildberries' and Ozon's rules directly forbid misleading buyers with an image. A generated background is fine; a changed product color, size or bundle contents is a violation — one that gets a card ranked down or hidden.

That wraps up the guide

You've walked through the whole path: your first card, infographic, background and photos, description and card fields and platform formats. You can go back to the start in the overview chapter.

You can rebuild a card for Wildberries and Ozon — background, infographic and text — in one conversation in the Twelver chat. The first generations are free after signup.